Agios Nikolaos in Crete among top 10 up-and-coming travel destinations for 2016

Agios Nikolaos in Crete is among 10 up-and-coming travel destinations for 2016, according to UK-based hotel search website

Travel interest in Agios Nikolaos has increased 88% compared to last year.

The results are based on the 200 most searched-for overseas destinations (regions, towns and cities) during 2015 compared against searches made during 2014. This enabled the company to identify the ten destinations with the highest increase in searches, making for a fascinating selection of popular and trending destinations.

Here’s the top 10, with the percentage increase of searches in 2015 compared to 2014, based on the top 200 overseas searches made during 2015, in brackets:

  • Lapland, Finland  (320%)
  • Havana, Cuba (200%)
  • Lake Buena Vista, Florida, USA (129%)
  • Stuttgart, Germany (97%)
  • Las Palmas, Gran Canaria, Spain (95%)
  • Saint-Tropez, France (94%)
  • Agios Nikolaos, Crete, Greece (88%)
  • Puerto de Alcudia, Mallorca, Spain (77%)
  • Varadero, Cuba (75%)
  • Marseille, France (73%)

With a 320 per cent increase in travel interest, Lapland has the largest increase in searches compared to last year. The region in the north of Finland is a popular winter destination famed for the Northern Lights.

In second place is Cuba’s capital city of Havana, which has become popular in the past year largely due to the lifting of travel restrictions at the end of 2014. The coastal town of Varadero follows as the ninth up-and-coming destination, with a 75 per cent increase in travel interest.

Completing the top three is Lake Buena Vista, better known as Walt Disney World in Florida. A 129 per cent increase in searches to Disney hotels suggests the corporation is enjoying a boost in visitors from the UK.

Range of options

The rest of the top ten comprises two Spanish destinations, two in France, one in Germany and one in Greece. Many of these are coastal locations, including the holiday resorts of Las Palmas, Saint-Tropez, Agios Nikolaos, Puerto de Alcudia and Marseille. Stuttgart is an interesting entry, generally considered a base for exploring Germany’s Black Forest and Württemberg wine region.

Denise Bartlett, from Trivago’s UK public relations team, said: “It is of little surprise to see such a huge increase in travel interest to both Havana and Varadero, with the lifting of US travel restrictions to Cuba urging many travellers to visit before the country changes dramatically. The real surprise is such a steep increase in searches to Lapland, suggesting that both winter travel and travel to see the Northern Lights are enjoying an upward trend. Finally, the inclusion of a Disney resort city in the top could suggest two things – either more people are visiting Disney, or more people are using a price comparison site to do so – rather than booking packages directly with Disney.”

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